There is no doubt that the internet has well and truly brought about many radical changes. While the changes are multifarious the biggest benefit perhaps has been in the field of commerce and marketing. Buying of products and services has been revolutionized because of internet and ecommerce. It is now possible to buy almost anything sitting in the comfort of the living room or from workplaces. It well and
truly suits most customers because time is a major constraint for them. There is a literal scramble out there on the internet for holding on to market shares and retaining existing customers while looking out for new ones. There are many tools and methods that are being used and offering promotional avenues like Manycoupons without any doubt is one of the most common methods to woo customers. While this is all good news, from the manufacturers’ and marketers points of view it also has increased competition quite significantly.
Why Coupons Are So Much In Demand
There is no denying the fact that coupons are one of the best and time-tested methods of marketing and promoting products and services. They are used by the manufacturers and the distribution chain to retain as well as attract new customers. With inflation and recession becoming a permanent part of life, customers are always on the lookout for avenues where they can save money. For them these coupons are very attractive propositions and they would not like to miss out on them. Even those who are rich and can afford to pay more are also on the lookout for such discounts.
These discounts were offered in the form of paper coupons. However, all that has changed with online coupons. Today it is possible to get these coupons on the inbox of customer’s mails. They can redeem them online and get to save smart money. Though it might look small, when it becomes a regular weekly, fortnightly or monthly habit it is quite likely that customers could end up saying quite a few hundred dollars each year. Apart from instant discounts there are also loyalty bonuses which are also very useful for customers. It is a small measure by which customers say thank you to their customers.
It Works To The Favor Of Customers In More Ways Than One
While regular discounts are now becoming a routine affair and are offered without these coupons, the coupons go a bit deeper and offer something special to the customers. The advantage with these coupons is that they persuade the customers to purchase products and services. This is done cleverly by having a time frame for such coupons. If the customers buy the products and services within this time frame, they are rewarded in many ways apart from the usual discounts which they would be getting. Hence from the customers point of view it is well and truly a win-win situation. The retailers and manufacturers also stand to gain. They sell more to more customers. Impulsive buying because of such coupons is perhaps the biggest advantage for the sellers and manufacturers. They effectively block the customers and prevent them from going to other brands, or other retailers.
Freebies Are Also Very Common
It also would be pertinent to mention here that many coupons also entitle customers to get freebies. Buy-one-take-one-free offers abound and they are usually done through these coupons which are discharged within a specified period. This again is a type of royalty for the customers and it is a win-win situation for both customers and the manufacturers/resellers. There are many coupons which last for months or weeks. Hence the customers know that they will not be deprived of their legitimate discounts once they have proved their credentials as a loyal customer.
Where To Find These Coupons
If you are a regular online buyer, you need not take the trouble of finding out these coupons. On the contrary, the coupons will come searching you and will land on your inbox or on your postbox if it comes in a printed form. If you are an avid internet user, it will not take even a few minutes to get information about dozens of such coupons. If you are intelligent and savvy you could end up saving almost 25 to 30% on all your purchases by way of these coupons which certainly is big money to say the least.